Sixteen packages across four services — websites, digital marketing, search visibility and AI — each with transparent pricing and defined deliverables. One-time project fees and monthly programs are clearly marked.
Website Design & Development
Premium, high-performance law firm websites — engineered for speed, security and signed cases. You own every asset outright from day one.
A polished, conversion-ready website for firms establishing a credible digital presence.
- Premium responsive design (up to 8 pages)
- Custom layouts tailored to your practice
- Core practice area pages
- Attorney profiles and contact pathways
- Security hardening and SSL configuration
- Launch-ready performance optimization
A fully custom site with motion, deeper content architecture and intake-ready design.
- Everything in Essential
- Fully custom design system (up to 15 pages)
- Custom animations and interactive elements
- Expanded practice area and resource pages
- Intake form and CRM integrations
- On-page SEO foundations and analytics setup
A flagship digital platform for growth-minded firms competing in serious markets.
- Everything in Professional
- Multi-practice architecture (up to 30 pages)
- Advanced animations and interactive modules
- Custom calculators, dashboards and tools
- Advanced integrations (chat, scheduling, intake)
- Accessibility (WCAG 2.2 AA) and security budgets enforced
A bespoke digital platform for multi-office and multi-state firms with complex needs.
- Everything in Advanced
- Unlimited pages and multi-location architecture
- Custom web applications and client portals
- Enterprise integrations and data pipelines
- Dedicated strategist, designer and engineering team
- Priority support and launch governance
Digital Marketing
Paid media managed inside accounts your firm owns — measured against cost-per-signed-case, not vanity metrics.
Focused paid search management for firms entering digital advertising.
- Google Ads management (1 campaign group)
- Campaign strategy and keyword research
- Conversion tracking and call tracking setup
- Monthly performance reporting
- Landing page recommendations
Multi-channel paid media with dedicated landing pages and optimization.
- Everything in Essential
- Google Ads + Local Services Ads management
- Custom landing pages built for conversion
- A/B testing and conversion optimization
- Bi-weekly performance reviews
- Competitor and auction insights
Full-funnel paid acquisition across search and social, tuned to signed-case economics.
- Everything in Professional
- Social advertising (Meta, LinkedIn)
- Advanced audience and remarketing strategy
- Continuous landing page optimization
- Weekly optimization and monthly executive reporting
- Signed-case attribution modeling
Market-dominant paid media programs for multi-practice and multi-state firms.
- Everything in Advanced
- Multi-market and multi-practice campaign architecture
- Programmatic and connected TV options
- Dedicated media strategist and weekly reviews
- Custom dashboards and executive attribution
- Quarterly growth planning with leadership
SEO, GEO & AI Search Visibility
One comprehensive visibility program — traditional search, local search and the AI models clients now ask first.
The technical and local foundations every firm needs to be found.
- Technical SEO audit and fixes
- Local SEO and Google Business Profile optimization
- On-page optimization for core pages
- Structured data (schema) implementation
- Monthly ranking and visibility reporting
Content-driven organic growth across your practice areas and markets.
- Everything in Essential
- Content strategy and 4 optimized pages/articles per month
- Practice area and location page expansion
- Entity optimization and knowledge panel work
- Review and reputation signal strategy
- Quarterly strategy reviews
Full-spectrum visibility across search engines and AI answer engines.
- Everything in Professional
- AI search optimization (ChatGPT, Perplexity, Gemini, Copilot)
- LLM visibility and citation tracking
- 8 optimized content assets per month
- Authority and digital PR campaigns
- Advanced structured data and entity graph development
Category-defining visibility for firms competing at the top of their market.
- Everything in Advanced
- Multi-market and multi-practice visibility programs
- Dedicated SEO/GEO strategist and content team
- Custom AI visibility dashboards and tracking
- Digital PR, thought leadership and authority building
- Monthly executive briefings and roadmap planning
AI Development & Automation
Custom AI systems that answer every inquiry, automate intake and streamline operations — with attorney escalation built in and no legal advice given.
Your firm's first AI system — an always-on intake assistant.
- AI intake assistant for your website
- Qualification and consultation booking flows
- Attorney escalation rules built in
- CRM or case management integration (1 system)
- Training, handoff and documentation
Connected AI and automation across intake and follow-up.
- Everything in Essential
- Multi-channel AI intake (web, SMS, email)
- Workflow automation across 3+ systems
- Automated follow-up and nurture sequences
- Intelligent intake dashboard and reporting
- 30 days of post-launch tuning
Custom AI applications engineered around your firm's operations.
- Everything in Professional
- Custom AI agents for internal workflows
- Document automation and drafting assistance
- Advanced CRM, billing and practice management integrations
- Custom intelligent dashboards and analytics
- 90 days of optimization and support
Enterprise AI software development for firms building proprietary advantage.
- Everything in Advanced
- Custom AI software development (bespoke applications)
- Firm-wide automation architecture
- Private, secure AI deployments with strict data controls
- Dedicated AI engineering team
- Ongoing development partnership options
Not sure which package fits?
Tell us about your firm and goals. We will recommend the smallest engagement that can realistically move your numbers — and tell you honestly if we are not the right fit.
Four principles behind every proposal.
No long-term lock-in
Monthly programs run on 30-day terms after an initial ramp. If we are not earning the engagement, you should be free to leave.
You own everything
Website, ad accounts, analytics, content and data are yours — registered to your firm, transferable at any time.
One invoice, no surprises
Scope and price are agreed before work begins. Changes are quoted in writing, never discovered on an invoice.
Priced against outcomes
We structure engagements around cost-per-signed-case targets, not activity for its own sake.
Let's engineer your firm's next chapter.
Share where your firm is today and where you want it to be. We'll respond within one business day with a clear, candid point of view.