Solutions · Personal Injury
PI is among the most expensive and competitive advertising categories in the country. Margin goes to firms that measure cost per signed case — not cost per click.
Our approach for personal injury firms
01
Geo-precise paid search with aggressive filtering
02
Case-type landing pages for auto, truck and premises claims
03
24/7 AI-assisted intake and instant callback
Google Ads & PPCLocal SEOAI Intake
ROI calculator
Monthly marketing investment$15,000
Cost per qualified lead$250
Lead-to-signed-case rate15%
Average fee per case$12,000
Leads / mo
60
Signed cases / mo
9.0
Fee revenue / mo
$108,000
Return on spend
620%
Assumptions: leads = investment ÷ cost per lead; cases = leads × close rate; revenue = cases × average fee; ROI = (revenue − investment) ÷ investment. Excludes overhead, case costs and timing. An estimate for planning, not a projection of results.
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Build the growth system your personal injury practice deserves.
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