Solutions · Employment Law
Employment matters span wage claims to executive disputes; intent varies widely and qualification is critical.
Our approach for employment law firms
01
Intent-segmented landing pages
02
Qualification-first intake forms
03
Practice-specific PPC
Lead GenerationAI AgentsPPC
ROI calculator
Monthly marketing investment$15,000
Cost per qualified lead$250
Lead-to-signed-case rate15%
Average fee per case$12,000
Leads / mo
60
Signed cases / mo
9.0
Fee revenue / mo
$108,000
Return on spend
620%
Assumptions: leads = investment ÷ cost per lead; cases = leads × close rate; revenue = cases × average fee; ROI = (revenue − investment) ÷ investment. Excludes overhead, case costs and timing. An estimate for planning, not a projection of results.
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